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| 4 - DEFINE YOUR SALES FUNNEL | 12/29/2017 | 1.02 GB |
| MP3 VERSION | 12/29/2017 | 41.73 MB |
| 4-1 CREATING A LONG TERM BRANDING STRATEGY OVERVIEW.MP4 | 06/14/2016 | 23.15 MB |
| 4-2 USING COMPETITIVE AND CLIENT INTELLIGENCE FOR BRANDING.FLV | 06/07/2016 | 178.66 MB |
| 4-3 CRAFTING THE ELEMENTS OF YOUR CORE STORY.FLV | 06/07/2016 | 454.36 MB |
| 4-4 NAMING TO CREATE HIGHER PERCEIVED VALUE.MP4 | 06/14/2016 | 33.13 MB |
| 4-5 DRAFTING YOUR UVP AND USP.MP4 | 06/14/2016 | 51.34 MB |