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| 01 SETTING THE RIGHT TONE.MP3 | 07/18/2012 | 5.18 MB |
| 02 FORMATTING THE TYPE IN YOUR ADVER.MP3 | 07/18/2012 | 9.83 MB |
| 03 PAYING ATTENTION TO THE VISUAL EL.MP3 | 07/18/2012 | 5.08 MB |
| 04 WHAT'S THE BEST SIZE FOR AN AD_.MP3 | 07/18/2012 | 3.85 MB |
| 05 INTEGRATING YOUR AD INTO THE PUBL.MP3 | 07/18/2012 | 2.25 MB |
| 06 QUESTIONS TO ASK WHEN CRITIQUING.MP3 | 07/18/2012 | 3.22 MB |
| 07 ACHIEVING THE MOST EFFECTIVE LOOK.MP3 | 07/18/2012 | 4.55 MB |
| 08 ISSUES OF COPYRIGHT LAW.MP3 | 07/18/2012 | 2.05 MB |
| 09 MORE ABOUT YOUR AD'S APPEARANCE.MP3 | 07/18/2012 | 4.52 MB |
| 10 ADVERTISING AGENCIES VS. DIRECT M.MP3 | 07/18/2012 | 8.16 MB |
| 11 LAUNCHING A BOOK OF MAGIC WORDS.MP3 | 07/18/2012 | 8.14 MB |
| 12 QUESTIONS ABOUT AD RESPONSE.MP3 | 07/18/2012 | 4.57 MB |
| 13 TESTING ALTERNATIVES AND GUARANTE.MP3 | 07/18/2012 | 8.95 MB |
| 14 MATCHING THE MESSAGE TO THE AUDIE.MP3 | 07/18/2012 | 10.44 MB |